After starting my first blog in 2009, it’s no surprise that I went through several online courses to help me master different aspects of the content marketing game. Some have been big wastes of money, some have made a big impact on my bottom line and helped me get to where I am today.
Today I wanted to mention some of the best blogging courses I’ve bought and what makes them so special There’s a little something for everyone, wherever you are right now.
Over my past 10 years in blogging, I’ve gone from straight-up, simple RSS feed newsletters to mega-long, mega-linked email newsletters. While it started out great, over time, my email results went down, and down, and down.
In a desperate attempt to turn things around before they fall off a cliff, I stumble Email on autopilot By Matt Molen.
Matt’s approach is much different than what I’ve been seeing in my own inbox of late. To be honest, I was a bit scared to implement his “forever series” system. (And old habits are hard to break!)
But it works.
Not only do I spend most of my day writing those epic, labor-intensive newsletters, but I’m seeing better results from these new emails – better open rates, better click-through rates, more traffic back to my blog and, of course, my subscribers. There is much more flexibility in viewing content. We are all happier.
If you’re new to newsletters, Matt’s course helps you create a great “hook” to get more subscribers, create engaging forms, and set everything up to run on autopilot. Check it out here.
This is a great all-round course for monetization. It was created by Alex and Lauren of Create&Go. They have a six-figure blog in the health and wellness industry, something that those of you who worry about just telling people how to make money make money blogging. These guys didn’t start out that way.
Now, successful bloggers are usually very diversified in terms of their income. If you’ve worked from home for any length of time, you’ve heard the phrase “don’t put all your eggs in one basket.” This course helps you overcome that by teaching affiliate marketing techniques, ebook creation, course creation.
One thing I really like is that it takes a deep dive into email funnels and sales pages These two things can have a huge impact on your conversions yet they are often missing from many marketing courses or too complicated for many people to deal with. This course breaks it down.
All that being said, this course does not go into traffic generation. If you still don’t get enough hands-off traffic to generate a healthy income, you should start with traffic first. For beginners their money blogging might be more up your alley. Learn more here.
3. Elite Blog Academy
I started my blog, and have blogged a lot since then, with the intention of making a full time income. Several years later – years – I was still struggling to make $1,500 per month regularly. It was not my dream. And I was working hard for that $1,500. I felt like I was writing day and night to get more content out there. I jumped at any new “trick” I saw someone mention hoping it would work for me. It didn’t happen. I was running in circles. I was driving myself mad.
When Elite Blog Academy first opened for enrollment and I was on the verge of throwing in the towel for fear of missing out – all the cool kids were doing it – I enrolled. More money than I have ever spent on any course. ever But I was committed to giving it a last go.
The Elite Blog Academy was not – and is not – a magic pill or the latest fad diet for bloggers It’s about building a strong foundation that’s sustainable:
- A strong and specific message.
- Traffic that comes to you. You are not trying to chase day and night.
- Monetization strategies that allow for that passive income we’re all so desperately looking for.
- Building your blog into a business that will pay off for years to come.
If you don’t know me well, I struggle with spending money. seriously If I break my pocketbook it’s for a good reason and I’ll work day and night to get my money back or get my money’s worth. I did that with this course. I have gone through and implemented every step of the tried and true strategy. And I saw results! Fortunately, the work I put into EBA gave me quick results.
Every single day I’m still implementing those strategies from Elite Blog Academy. True story. You have a strong foundation, you don’t have to chase fads. You just keep doing what you already know.
If you want to learn more about the Elite Blog Academy, unfortunately it only opens once a year. You can find the notification list here. (PS Ruth sends lots of great tips throughout the year. This is an email list you’ll enjoy.)
The best blogging courses I’ve bought are the ones that allow me to get my money back as quickly as possible. Because that’s really what we should be investing in. right? Things that will make us more money for years to come. But here’s the deal: none of these courses will make you money. You have to do the work. Time must be given. Buying a course is not enough. You have to implement what you learn.
Oh my gosh. YouTube So, I have a channel there since March 2010. I’ve released a few videos over the years because I’ve done screenshot tutorials or a webinar with other online entrepreneurs, but I’ve never gotten serious about it. After joining Success Incubator in 2017, I knew I had to overcome my fear and start taking advantage of this great opportunity.
As someone who has never been involved in the YouTube scene – or even watched many YouTube videos – I didn’t know where to start. I uploaded a few new videos, but nothing really happened. I don’t have the time or patience to figure it out myself. So I asked for help.
That’s when I saw Sunny Lenarduzzi. Shit! He is awesome. I signed up for his email list and was immediately taken to his sales page. I didn’t really know this girl, but I had a feeling she could help me get where I wanted to go – and fast.
Now, this course is expensive. And it’s about four hours long. If you want tons and tons and hours and hours of content tied directly to a price tag, that might be hard for you to swallow. me? I am willing to pay for “quick wins”. And this was one of them. As someone completely new to YouTube publishing, this made such a big difference for me. Learn more here.
5. EBA Live Pre-Conference/Success Incubator
I’m not big on going to conferences, but I’ve been trying to hit one or two a year for the past few years. The first year I found myself somewhat disappointed by the content of those who participated. It was a great networking experience, don’t get me wrong! But the workshops were more beginner or intermediate level and I was really looking for a challenge.
In 2017, I took my conferences to the next level and bought VIP-level tickets to EBA LIVE and pre-conference tickets to FinCon, aka Digi CoLab, aka Success Incubator. Both were totally worth the upgrade. The EBA pre-conference workshop focused on product development, with many of Ruth’s own launches as examples. I always love that. (Don’t tell me. Show me what you do.)
The Success Incubator in Dallas featured a variety of speakers talking about advanced topics related to marketing, sales, business building, and more. It was a really small group and speakers included Darren Rose, Pat Flynn, Andrea Vail and more.